Meta Ads Strategist | Senior Media Buyer

Hi, I'm Christopher.
I turn ad spend into predictable sales.

I help 7–8 figure ecom brands and service-based businesses grow their sales online through creative, data-driven Meta Ads strategies — backed by a 5-year track record and real, verifiable results.

60+ clients helped scaleUp to 9x ROAS sustained$300M+ in client sales generated
Christopher Cruz — Meta Ads Strategist | Senior Media Buyer

Client Sales

$300M+

Ad Spend Managed

$5M+

60+

Brands Scaled

$500K+

Monthly Ad Spent
Proven Tracked Record

Businesses that I work with — helped 60+ clients scale

Client brand logoClient brand logoClient brand logoClient brand logoClient brand logoClient brand logoClient brand logoClient brand logoClient brand logoClient brand logoClient brand logo
Client brand logoClient brand logoClient brand logoClient brand logoClient brand logoClient brand logoClient brand logoClient brand logoClient brand logoClient brand logo
Christopher Cruz at sunset
Christopher Cruz
Christopher Cruz working at the gym
Christopher Cruz at his workstation

Hey, I'm Chris

A Meta Ads Strategist with a 5-year track record. This portfolio features my clients' real ad campaign results and testimonials — from elevating e-commerce brands to crafting lead-generation success stories.

Ready to scale your business with paid ads & marketing? Explore my work!

Numbers that speak for themselves

$0M+

Client Sales Generated

Total revenue across all client accounts

$0M+

Ad Spend Managed

Across Meta & TikTok ad accounts

0+

Clients Helped Scale

PH & US brands, DTC and service-based

0x

Average ROAS (Best Account)

Sustained — with peaks above 10x

Real campaigns. Real screenshots.

Straight from Meta Ads Manager — the results behind the numbers, across ecommerce, coaching and lead generation.

US Supplement Brand — Meta Ads Manager results

Actual Meta Ads Manager screenshot · US Supplement Brand

DTC Ecommerce · May–Jun 2026

Nearly $3M in sales at 8.36x ROAS for a US supplement brand

$2.97M

Revenue Generated

8.36x

Average ROAS

$354,886

Ad Spend

1,315

Total Purchases

What I did

  • Scaled a US supplement brand to $2.97M in tracked sales across 9 campaigns
  • Sustained an 8.36x average ROAS on $354,886 in ad spend
  • Generated 1,315 purchases at a $269.94 cost per purchase
  • Ran high-volume creative testing to identify and scale winning angles fast
Get results like this

The exact system behind every result

The same ABO-to-CBO framework used in every case study on this page — applied to your brand.

01

Step 01

Audit & Research

Deep-dive into your account, market sophistication level, competitors and customers. I find exactly where budget is leaking and where the opportunity sits.

02

Step 02

Creative Strategy

Hooks, angles and scripts built for your market — high-converting statics, video and AI-generated creatives ready for high-volume testing.

03

Step 03

Launch & Test (ABO)

Structured ABO testing across audiences and creatives. Losers get killed fast; winners get identified with real data, not guesses.

04

Step 04

Scale & Optimize (CBO)

Winning ads scale into CBO with retargeting layered on. Creatives get refreshed continuously so performance holds at higher spend.

Everything your ads need under one roof

Facebook / Meta Ads

Full-funnel strategy and media buying — ABO testing to CBO scaling, retargeting, and daily optimization for ecom and lead gen.

Creative Strategy & Editing

Hooks, angles, scripts and high-converting statics — including AI-generated creatives — tested at 20–30 variations per week.

Google Ads

Search, Performance Max and YouTube campaigns that capture high-intent demand and scale profitably alongside your Meta Ads.

TikTok Ads

Short-form paid campaigns that extend winning Meta angles to TikTok's ad platform for incremental reach and sales.

Funnel & Landing Page Optimization

Conversion-flow audits and fixes that raise lead quality and CVR — the same playbook behind 53–66% conversion rates.

Chatbot Automation

Messenger automation that captures, qualifies and follows up with leads so none of your ad spend leaks away.

Social Media Management

Organic presence that supports paid — content calendars, page management and engagement that builds trust.

If this is you, we should talk

DTC Ecommerce Brands

Health & wellness, jewelry, fashion, personalized gifts — 7–8 figure brands that need profitable scale, not just spend.

Up to 9.08x avg ROAS

Coaches & Consultants

US-based coaching businesses that live and die by lead quality — wedding pros, business coaches, SEO consultants.

3–6x ROI from booked clients

Local Service & Lead Gen

Construction, renovation, travel agencies, salons, gyms — businesses that need a steady flow of qualified leads.

₱50M+ / $862K+ in projects closed

Food & Beverage

Food businesses and functional beverage brands — from first ad account setup to consistent monthly sales targets.

₱300K → ₱800K ($5.2K → $13.8K) monthly sales

Hear it from the clients themselves

In just 3 months of using his strategy and service, our e-commerce business has grown, and we consistently hit 5 to 6x revenue monthly.

Carl

Main Distributor, Diabetaherbs Coffee

DTC Ecommerce · Health

Thanks to your effective Facebook ads strategies, we achieved our monthly sales target of ₱800K, surpassing our previous monthly goal of only ₱300K.

Ram

Owner, Eggsy

Food Business

Questions, answered

I run your Meta Ads end-to-end: strategy, creative direction, media buying, testing and scaling. That includes campaign structure (ABO testing → CBO scaling), retargeting, funnel optimization and continuous creative refreshes — everything documented in the case studies above.

Book your free 30-minute assessment call

Discover how Facebook ads can elevate your sales — we'll look at your current setup and map out exactly what I'd do to scale it.

  • Worry-free and completely free of charge
  • Honest audit of your current ads & funnel
  • Walk away with a clear action plan — no strings attached
Book My Free Call Now

30 minutes · Zoom or Google Meet · No commitment